展会名称:中国授权展览会
时间:2024年10月16-18
地点:上海新国际博览中心
届数:第十七届
同期举办:CKE中国婴童用品展、CTE中国玩具展、CPE中国幼教展
观众:90000+名
观众类别:覆盖玩具、婴童用品、文具、家纺、服装、食品饮料、生活用品
礼赠品、美容日化、电子消费品及主题空间等全领域。
1、关于中国授权展 | Profile
WhyChina?
据《2020中国品牌授权行业发展白皮书》统计,2019年中国年度授权商品零售额达992亿元,同比增长15.9%。
2019年中国年度授权金为38.2亿元。中国是全球授权行业增速快的市场之一,其规模稳居全球第五,仅次于美国、英国、日本和德国,发展潜力和空间巨大。
Accordingto China Licensing Industry Report 2020, the total retail volume oflicensed merchandise in China in 2019 reached USD 14.6billion, 15.9% growth year-on-year. And the royalty fee of theindustry amounted to RMB 3.82 billion.
Chinaranks the fifth largest licensing market in the world, only afterUS, UK, Japan, and Germany. Licensing business in China isexpanding rapidly with huge potential.
WhyChina Licensing Expo?
CLE中国授权展是中国商务部批准的唯一以“中国”字头命名的授权展,由中国玩具和婴童用品协会主办。CLE中国授权展从2007年发展至今,已成功举办14届,现已成为亚洲规模大、具行业影响力、具性和性的国际化商贸平台。
Thelargest professional licensing exhibition in Asia, China LicensingExpo (CLE) is organized by the China Toy & JuvenileProducts Association (CTJPA). The headline-hitting three-day B2Blicensing networking event is widely recognized as the mosteffective network to promote brands, properties, characters anddesigns, to start and expand licensing businesses in China, byconnecting the world’s most influential property owners and highquality consumer-goods manufacturers, licensees and retailersthroughout the nation.