FHC 上海环球食品展
SHANGHAI GLOBAL FOOD TRADE SHOW
第二十四届上海国际食品饮料及餐饮设备展览会
The 24th International Exhibition for Food, Drink, Hotel,Restaurant, Foodservice, Bakery & Retail Industries
2020上海国际牛羊肉类展览会/上海国际茶叶、咖啡及设备展览会/2020上海国际第二十四届食品饮料展览会/2020第二十四届休闲食品展览会/2020第二十四届上海国际进口食品展览会/2020第二十四届乳制品及油品展
详情联系：刘凤玲 18721286797 （微信同号）QQ2597037547
主 办 方：上海博华国际展览有限公司
展会时间：2020年11月10日-11月12日
展会地址：上海新国际博览中心（浦东新区龙阳路2345号）
展会周期：一年一届
消费者对于进口食品需求的增长催生了规模日益庞大的进口食品市场。统计数据显示，中国进口食品需求总量以每年15%的速度递增。据预测，自2020年起中国进口食品将进入井喷式高速发展的黄金十年，市场份额将高达4800亿美元。
与美食同行，七大板块全新亮相
2020FHC上海环球食品展不断提升自身综合实力，从行业本身需求点出发，扮演好“全球美食使者”这一角色的更不断超越自我，实现真正高含金量的“合作・双赢”。今年，FHC全面整合餐饮食品行业的焦点与需求，通过科学优化与大数据，将展会产品进行有机划分，全新设立七大板块，以崭新的姿态，欢迎来自世界各地的美食家们。肉制品，海鲜，高端乳制品及油品，茶与咖啡，烘焙与冰淇淋，休闲食品、糖果及巧克力，高端食材供应链，餐饮设计及店装。
肉制品
MEAT PRODUCTS
2019 年中国肉类消费为9420.3万吨，中国一年的肉类消费超过欧盟和美国的总和。随着国民生活质量提升，对于肉制品的要求也越来越高。肉制品购买力显著增强使肉制品市场呈现了强劲的活力和发展前景。目前，国外的食品工业多已形成完整的产业体系，具有高度的规模化及现代化水平。如此环境中，诸多海外供应商瞄准一大肉类市场——中国。根据预测2020年和2030 年，仅牛肉的需求，我国将分别产生604 万吨和837万吨的缺口。这一趋势对于国内外广大进口商、经销商以及来自多个国家的生产商和海外肉类协会都是一个进军中国市场的机会。
China’s consumption of meat products reached94.203
million tons in 2019, exceeding the total consumption inthe EU and the United States. With the improvement of people’sliving standard, the requirements for meat products have becomeincreasingly higher as well. The significant increase in people’spurchasing power of meat products has resulted in strong vitalityand promising development prospects in the meat product market.Currently, most foreign food industries have formed a complete andlarge-scale industrial system with a high level of modernization.In such an environment, many overseas suppliers are targetingChina, the world’s largest meat market. It is predicted that therewill be a supply gap of 6.04 million tons and 8.37 million tons ofbeef in China in 2020 and 2030, which provides an excellentopportunity for Chinese and foreign importers, distributors, aswell as top producers from multiple countries and overseas meatassociations to enter the Chinese market.
海鲜
SEAFOOD
中国是世界上重要的海鲜市场之一，2018 年我国水产品进出口总量954.42 万吨，总额371.88亿美元，同比分别增加3.33％和14.44%，进出口总量和总额均创历史新高。因为人们对大量蛋白质供应来源的需求；对健康、品质生活追求理念的影响等等都为进口海鲜提供了有利的市场。东盟、俄罗斯、美国、加拿大、新西兰和澳洲等是中国海鲜进口的重要来源地。2019年中国水产品仅进口量多达394 万吨，价值119.1 亿美元的食用水、海产品，分别同比增长27.2%2和36.2亿美元（增幅43.6）。说明了中国水（海）产品进口递增的趋势。蓬勃发展的中国海鲜市场将为国际海鲜出口商提供了巨大的机遇。
China is one of the important seafood markets in theworld.In 2018, China’s total import and export of aquatic productswas 9.54242 million tons, with a total value of 37.188 billion USdollars, increased by 3.33% and 14.44% year on year respectively.Due to Chinese people’s demand for abundant protein and pursuit ofa healthy, high-quality life, there is a favorable market forimported seafood in China. ASEAN,Russia, the United States, Canada,New Zealand and Australia are important sources of Chinese seafoodimports. In 2019, China imported 3.94 million tons of aquaticproducts, with a value of 11.91 billion US dollars in edibleaquatic products and seafood, increased by 27.2% and 43.6% (3.62billion US dollars) year on year respectively. It furtherillustrates the increasing trend of China’s aquatic (sea) productimports. The booming Chinese seafood market provides hugeopportunities for international seafood exporters.
高端乳制品及油品
HIGH-END DAIRY PRODUCTS AND OIL PRODUCTS
2019 年，我国共计进口乳制品244.14 万吨，同比增加12.5%，进口额超过90亿美元。进口乳制品中，仅仅液态奶进口量从2013 年的19.48 万吨增长至2018 年的70.17 万吨，进口额从2013年的27,455.30 万美元增长至2018 年的94,623.00万美元。除了需求量远高于产出量的因素，消费者对于高端乳制品的要求也在大大增加，从而进口产品的需求只增不减。
中国作为一大油料籽和食用油国家，2019 年1-12 月份中国国总计进口食用植物油953.3 万吨，较2018年的629 万吨增加324.3 万吨。预计未来几年其消费量将达到3601万吨。除了需求量远高于产出量的因素，消费者对于高端油品的要求也在大大增加，从而进口高端油品的需求只增不减。
In 2019, China imported a total of 2.4414 million tons ofdairy products, an increase of 12.5% year on year, with the importvolume exceeding 9 billion USD. Among the imported dairy products,just the liquid milk import increased from 194,800 tons in 2013 to701,700 tons in 2018, and the import increased from 274.553 millionUSD in 2013 to 946.23 million USD in 2018. In addition to demandbeing much higher than output, consumers’requirements for high-enddairy products also greatly increased, so the demand for importedproducts will continue to increase.
As the country with the world’ s largest seed oil andedible oil consumption, China imported a total of 9.533 milliontons of edible vegetable oil from January to December 2019, anincrease of 3.243 million tons compared with 6.29 million tons in2018. Its consumption is expected to reach 36.01 million tons inthe next few years. In addition to demand being much higher thanoutput, consumers’requirements for high-end dairyproducts also greatly increased, so the demand for importedproducts will continue to increase.
茶与咖啡, 烘焙与冰淇淋
TEA & COFFEE, BAKERY AND GELATO
中国茶饮消费占世界上其总消费的39%。咖啡消费市场竞争也日趋剧烈，2014-2019年，我国人均咖啡消费量持续提高，2019年，我国人均咖啡消费量约为6.8杯。预计到2020年将成为世界咖啡消费大国，随着咖啡的市场规模的逐渐扩大，预计到2024年，我国咖啡的市场规模将超过3300亿元。FHC将汇集咖啡豆、精品茶等展品类别，通过打造相关文化体验展区让消费者更好的享受香醇的咖
啡，浓郁的茶香。
与咖啡茶饮相伴，烘焙冰淇淋等美食是必不可少的。西方发达国家烘焙人均消费量是远高于中国的，我国大陆的人均消费量仍具有翻倍甚至三倍的增长空间。至2021年烘焙市场预计将达到470亿美元。而中国冰淇淋市场规模在2021年更有望达到1641亿元。FHC将汇集烘焙技术以及冰淇淋等展品类别，通过打造相关文化体验展区让消费者更好感受的美味烘焙和冰淇淋带来的巨大能量。
China’ s tea consumption accounts for 39% of the world’ stotal amount. In addition, the competition in the coffee market isincreasingly fierce. From 2014 to 2019, China’ s per capita coffeeconsumption continued to increase. In 2019, China’ s per capitacoffee consumption was about 6.8 cups, and it is expected to becomea major coffee consumption country in the world by 2020. With thegradual expansion of the market size, it is estimated that themarket size of coffee will exceed 330 billion RMB in China by 2024.FHC will gather exhibition categories such as coffee equipment andappliances, coffee beans, fine tea, etc, and create a relevantcultural experience exhibition area to let consumers enjoy theexquisite coffee and luscious tea.
Accompanied by coffee and tea, the bakery, ice cream andother gourmet are essential. Although the percapita consumption of bakery food in westerndeveloped countries is much higher than that in China, the percapita consumption in mainland China still has the space to doubleor even triple.The bakery market is expected to reach 47.1 billionUSD by 2021. The market scale of ice cream in China is expected toreach 164.1 billion yuan in 2021. FHC will gather exhibitioncategories such as bakery technology and ice cream, etc.,and createrelevant cultural experience exhibition area to let consumers feelthe huge energy generated made by delicious bakery and icecream.
休闲食品、糖果及巧克力
SWEETS & SNACKS
数据显示中国休闲食品的市场规模在持续增长，由2015 年的10,589.62 亿元增长至2019年的19,925.28亿元，年均复合增长率超过17.00%。随着中国消费结构的升级国外休闲食品的“可午餐化”、“功能化”以及其加工技术正是国内行业所缺失的。在休闲食品品类下，同样作为快速消费品的巧克力和糖果，在中国市场中保持平稳增长的趋势，2019年糖果巧克力行业零售端市场规模1129亿元。国际糖果巨头企业在中国糖果巧克力市场占据主导地位并完成商超渠道的覆盖。
The data shows that the size of the Chinese snackfood
market continues to grow. From 1,058.962 billion yuan in2015 to 1,992.528 billion yuan in 2019, the compound annual growthrate reaches more than 17.00%. With the upgrading of China’sconsumption structure, the “lunch ability”, “functionalization” andprocessing technology of foreign snack food are absent in thedomestic industry. Under the category of snack food, chocolates andsweets, which are also fast-moving consumer goods, have maintaineda steady growth trend in the Chinese market. In 2019, the retailmarket size of the Chinese chocolates and sweets industry reached112.9 billion yuan. International confectionary giants occupied anabsolute dominant position in the Chinese chocolates and sweetsmarket and grasped the share in the channel ofsupermarkets.
高端食材供应链
GOURMET FOOD & BEVERAGE
在传统餐饮供应链环节中，餐饮企业的角色是非常重的，配送、研发等环节都要由餐饮企业承担，菜品生产、加工等步骤也在餐饮门店中执行，这就造成了供应链管理的各个环节难以标准化。反观一些龙头企业，食材供应的流通环节大部分是由餐饮供应链企业参与的，这对餐饮企业的规模化扩张无疑起到了很大的促进作用。FHC设立专区将国际高端连锁餐饮品牌的供应商邀至展会现场，从高品质的原料，调料，各式半成品以及成品一应俱全解决中小餐饮企业在供应链环节中的食材难题。
In traditional catering supply chain, the role ofthe
company is very important. The distribution, R & D,andother links would be undertaken by catering companies. The steps offood production and processing are completed by catering stores,making it difficult to standardize the various links of supplychain management. However, for some leading enterprises, most ofthe circulation links of food supply are accomplished by cateringsupply chain companies,which undoubtedly plays a greatrole in promoting the scale expansion of catering enterprises. FHCset up a special area to invite the suppliers of internationalhigh-end chain catering brands to the exhibition, and solve theproblem of ingredient for small and medium-sized catering companiesin the supply chain link by providing access to high quality rawmaterials, spices, various semi-finished and finishedproducts.
餐饮设计及店装
CATERING DESIGN AND STORE OUTFIT
的设计可以洞察市场趋势和消费者心理，捕捉消费者的兴奋点，激发购买欲，运用好的设计帮助产品凸显价值，创造激活新的热销可能，协助客户在零售市场创造价值。FHC作为食品餐饮行业的风向标，为相关行业提供更加细致的服务，推出餐饮设计及店装专区，汇聚众多餐饮设计板块，举办相关高峰论坛，让Zui的设计师聚在一起激荡设计思潮，共同探讨设计改变的价值，不断发掘与激励新生创意力量，推动餐饮设计的发展。
Excellent design gains insight into market trendsand consumer psychology, captures consumers’exciting point and stimulates their desire of purchasing. Gooddesign helps to highlight the value of products, creates newpossibilities of best sellers and assists customers in creatingvalue in the retail market. As a wind vane for the food andcatering industry, FHC offers more detailed services for relatedindustries, launches catering design and store decoration, bringstogether multiple modules of catering design, and holds relatedsummit forums to gather the best designers to exchange their ideas,discuss the value of design change, continuously explore andinspire new creative forces, and promote the development ofcatering design.
回首上一届FHC，三天展期内共计吸引了来自133751位贸易观众莅临参观，观众数量同比增长13%，其中40%的专业观众来自进出口和进销商，79%的专业买家匹配了欲购目标产品，观众的满意度达到96%。FHC无疑已成长为众多海外企业进军中国市场的领先贸易盛会。
汇聚展团，甄选全球优质食品。引领国际食品展览新风向，增强国内外食品贸易对接，始终是FHC在努力践行的方向和准则。2020年，FHC将以更加丰富的内容，为行业带来更高品质的食品贸易展览会。